NSW Trade and Investment Centre, Level 47 MLC Centre, 19 Martin Place, Sydney - Anzac Room, 2000
Our Beginner's Guide To Online Marketing has been designed for those with little to no understanding of digital marketing techniques, so that you can make sure you understand the decisions you must make when it comes to marketing your business online.
The trainers behind mysmbcommunity.com have b
Do you have an idea to start an online business or are thinking of planning to pur your existing business online or expanding your online business. This is the seminar to get your answers.
You may be familiar with your business or an expertise or hobby that you may have. If you are not familiar with the online world, arriving in the new media or digital marketplace can be very confusing and a difficult path to take. Digital can sometimes be highly technical as well.
Having started your online business, now you are ready to promote it locally or globally. So do you do you want to use the digital platforms like Google, MSN, Yahoo, Truelocal among others to market your business more effectively? What do you need to know, to make sure you're doing all you can?
Our Beginner's Guide To Online Marketing has been designed for those with little to no understanding of digital marketing techniques, so that you can make sure you understand the decisions you must make when it comes to marketing your business online.
The trainers behind mysmbcommunity.com have been advising and training small business owners for over 10 years across many countries (Australia, Singapore, Malaysia, India, Philippines) internationally.
Participant Feedback
Learn the best practices that can launch your business immediately
Gary’s informative, exciting session covers:
Topics include:
Internet Basics
- Choosing the right domain name
- Understanding web-hosting and getting the right account
- Understanding business email systems
Design Process
- Different types of websites for different needs
- Using websites for online retail
- How to get the site you need for as little as possible
Marketing Through The Search Engine
- SEO (Search Engine Optimisation)
- Search Engine Advertising and Pay-Per-Click
Email Marketing
- The Art of The Perfect eDM & eNewsletter
- SPAM free newsletters
Tracking traffic and sales conversion
- How to use data analysis to better market your business
- How to create an affordable system for tracking your marketing
You will receive a free workbook in digital format for future reference.
If you want to understand more about the promoting your online business, book your place today! Do not be left behind.
Seminar Fee: AUD 10
Presenters
Gary Gopinathan, CEC, PDMGary Gopinathan
Co-Founder / Trainer
Gary Gopinathan is a Consultant with over 12 years of hands-on experience working with diverse groups of industries. He is a frequent speaker in the conference circuit sharing his experiences and case studies.
He is a Certified eCommerce Consultant accredited by Institute of Certified eCommerce Consultants, USA and holds a Prof Dip – Marketing (Asia Pacific).
Gary provides specialist Business, Marketing & Technology consulting services which improves marketing effectiveness through people and effectively LEVERAGING the right technology and marketing strategies to be extremely flexible in today’s competitive and challenging global marketplace.
Gary delivers in-company strategy briefing sessions. He conducts New Media Training and Workshops in the Asia-Pacific region and has trained over 9,000 participants in Australia, India and Singapore amongst others. He likes travelling and speaking at Business and Technology conferences such as :
- Asia Business Forum,
- Asia Professional Speakers Singapore 2007 (SGP) –
- Asia Pacific Publishing convention (2007 in KL), (2008 in Singapore), (2009 in Manila, Philippines)
- Rotary clubs,
- Singapore Business Federation,
- Direct Marketing Association of Singapore (DMAS).
Gary was featured on the regional news channel – Channel News Asia giving a commentary on Singapore’s Anti-Spam Act and the impact it has on local companies.
He is an Active business networker establishing good relationships and contributes to the following association in various capacities:
- Australian Indian Business Council - Sydney (Member of Education Chapter)
- GOPIO – Global Organisation of People of Indian Origin Sydney Chapter
- NSW Business Chamber, Sydney
- TiE (The Indus Entrepreneurs) – Sydney Chapter
- Marketing Institute of Singapore (MIS)
- Web Analytics Association (WAA)
- Direct Marketing Association
- Asia Digital Marketing Association (ADMA)
- Search Engine Marketing Professionals Organization (SEMPO)
How To Register
Register through mysmbcommunity website:
http://www.mysmbcommunity.com/events.html?eventId=95807&EventViewMode=EventDetails